视觉陈列总监/VMD

Visual Merchandising Directorfor an electronics and homeware retailer in China
Looking for a highly skilled and highly experienced Director of Visual Merchandising for a leading consumer electronics retailer in China. This progressive retailer has a network of 45 stores that range from large 7000sqm flagships to small 500sqm ‘digital’ stores. This candidate will play a key role in growing the business by bringing world-class product display and VM standards to the stores, implementing guidelines, VM calendars and training programmes to create a best-in-class VM team for the group.Job description:•    Establish VM standards and guidelines for multiple categories based on product features and benefits and different seasonal stories to create an engaging and desirable shopping experience for customers.•    Collect and analyse global best practice examples, then adapt and apply key principles for use in the stores.•    Work closely with the marketing and procurement teams to define and develop the best product selection, display, storytelling and marketing / VM calendar.•    Provide management and training to the VM team on implementation and maintenance of product display and VM standards.•    Create work schedules and lead the VM team to fulfill them.Requirements:•     Bachelor’s degree or above•     At least 10 years VM experience at leading retailers•     At least 7 years of team building and management experience•     An understanding of customer-centric marketing and customer journey planning•     Experience in electronics and homeware sectors an advantage, but not essential•     Fluent in English •     Mandarin speaker would be an advantage, but not essential
The role would be based in China. Regular travel would be a key requirement of the role.